Winning with E-commerce: NestlŽ China Signs Alibaba Partnership

by swisscham in Hospitality, Retail, Tourism

NestlŽ has strengthened its global capabilities in e-commerce by signing a partnership with Alibaba in China, to grow online sales, build key brands and offer new products to millions of consumers. NestlŽ has introduced products including Nido milk powder, Damak chocolate and NescafŽ Dolce Gusto BMW MINI coffee machines on Tmall.com, ChinaÕs largest shopping website for brands and retailers.

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SwissCham China has roughly 600 company members. Our Chamber maintains a strong relationship with the Embassy of Switzerland, Swiss Global Enterprise, Swissnex and Switzerland Tourism. As the representative of the Swiss companies established in China, our goal is to help you to increase your business and visibility, especially amongst the Sino-Swiss business community.

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