The Montreux Jazz Festival Travels to China

by swisschambei in General Interest

The first edition of the Montreux Jazz Festival China will take place in Hangzhou, in the province of Zhejiang, from October 5th to 8th 2021. This new Festival licence will offer an eclectic programme on the theme “When West Meets East”, combining Chinese and Asian music and of course jazz, which has been enjoying a new lease of life in the country in recent years. This new partnership pursues the Montreux Jazz Festival’s desire to forge links with other continents and to mix different musical cultures. Hangzhou shares many similarities with the original Festival venue. A lakeside town and tourist destination, it is situated on the shores of the West Lake, a UNESCO World Heritage site, as are the Lavaux vineyards and the audiovisual archives of the Montreux Jazz Festival. The balance between heritage and innovation is also at the heart of the values shared by the Festival and Hangzhou. The city combines a thousand-year-old culture with meteoric digital development, home to many companies engaged in digital transformation.

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

Your Swiss Business Platform in China

SwissCham China has roughly 600 company members. Our Chamber maintains a strong relationship with the Embassy of Switzerland, Switzerland Global Enterprise, Swissnex and Switzerland Tourism. As the representative of the Swiss companies established in China, our goal is to help you to increase your business and visibility, especially amongst the Sino-Swiss business community.

Become A Member

Sign Up For Our Newsletter

  • This field is for validation purposes and should be left unchanged.
July 17, 2023
Published By s-ge.com in Business
July 16, 2023
Published By chinadaily.com.cn in Engineering / Manufacturing
July 13, 2023
Published By Consulate General of Switzerland in Guangzhou in Engineering / Manufacturing
July 3, 2023
Published By sbfi.admin.ch in Bilateral Relations