Swiss skincare, beauty and wellness brand Cellcosmet launched yesterday at Hainan Tourism Duty Free Shopping Complex in Sanya, marking the high-end skincare label’s first physical store in China.
Hainan Tourism Duty Free Shopping Complex is operated by licence holder Hainan Tourism Investment Duty Free Co (HTDF), which opened the store in downtown Sanya on 30 December last year. As reported, during the past month the retailer has introduced a wide array of fashion and high-end brands. It has added 59 brands to its cosmetics and fragrance zone, ranging from niche cult favourites to high-end names. Since opening, Hainan Tourism Duty Free Shopping Complex has attracted more than 700 international and domestic brands, covering 45 offshore duty free categories. Luxury skincare brands include La Mer and La Prairie. The Cellcosmet launch ceremony on the fourth floor of the retail complex was attended by HTDF Chairman and General Manager Xie Zhiyong, Cellcosmet China General Manager Zhang Yong and Deputy General Manager Sun Yahong, along with other senior executives.