Retailers Report Increasing Appetite for the Great Outdoors

by swisscham in Business

According to data from ISPO BEIJING, organizers of the 9th International Tradeshow of Sports Equipment and Fashion in Asia, which opened in Beijing in late February, the Chinese outdoors industry was worth RMB 11 billion (USD 1.78 billion) in sales in 2011, a year-on-year growth of more than 40 %. Li Chen, the marketing manager of Mammut China, the local arm of Mammut Sports Group AG, the Swiss producer of mountaineering and trekking equipment, attended the huge trade show. “We entered the Chinese market at the start of the year, and we think the market will be huge,” Li said.

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

Your Swiss Business Platform in China

SwissCham China has roughly 600 company members. Our Chamber maintains a strong relationship with the Embassy of Switzerland, Swiss Global Enterprise, Swissnex and Switzerland Tourism. As the representative of the Swiss companies established in China, our goal is to help you to increase your business and visibility, especially amongst the Sino-Swiss business community.

Become A Member

Sign Up For Our Newsletter

  • This field is for validation purposes and should be left unchanged.
June 4, 2021
Published By swisstrade.com in Bilateral Relations
June 3, 2021
Published By prnewswire.com in Business
May 28, 2021
Published By chinadaily.com.cn in Engineering / Manufacturing
May 20, 2021
Published By globaltimes.cn in Bilateral Relations
May 18, 2021
Published By globaltimes.cn in Culture & Society