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Workshop: How to leverage professionals and business partners in China?

September 24, 2019 @ 6:00 pm - 8:00 pm

Dear Members and Friends of SwissCham,

Europe is not China, and China is not Europe. Things work differently. Management style, decision making process, definition and valuation of quality and functionality, valuation of know-how and protection of it, etc.

Market conditions and market requirements may change quickly in China, and require a high degree of flexibility for all players in this market. Interim Management has proven to be an excellent way for companies to react and to adapt to such change processes quickly and effectively.

The Swiss company BRAINFORCE, established in 1979 is the Pioneer for today’s multi-billion EUR Interim Management industry in the German speaking part of Europe and still one of its leading players. It is the market leader of interim management services in China. Its Group CEO will share with the Audience some examples of effective applications of interim management in China in a dynamic business environment.

Topics to be discussed:

  • Effective applications of Interim management in a changing business environment in Europe and China?
  • Talent strategy and positioning of foreign-investment enterprises in China?
  • Legal issues that Chinese and European enterprises need to pay attention to when doing cross border business between China and Europe, like intellectual property rights and so on.
  • Cross border business partnership

Best Regards,

Your SwissCham Team

Panelists & Speakers

Martin Schneider

Martin Schneider is an M.Sc. graduate from the Swiss Federal Institute of Technology ETH, with a post-graduate M.S. Degree from Univ. of California and an M.B.A. from Stanford University. His professional career started at Motor Columbus Consulting Engineering. He then served for ten years at ABB and ALSTOM in various international functions up to the senior management level with a strong focus on Asia/China. He also restructured as the CEO a USA-based access control SME company and relocated its production to Asia. Since 2004, he is the CEO of the BRAINFORCE Group, and since 2007 its owner.


Dr. Christoph Schröder

Christoph Schröder works for CMS China Shanghai Representative Office. As a member of the firm’s China Desk, Christoph Schröder advises companies on commercial and corporate law.He supports in particular Chinese state-owned and private enterprises in relation to their outbound investments and other overseas business activities, which primarily includes acquiring German companies as well as setting up joint ventures with German partners. Moreover, Christoph coordinates complex international projects for his Chinese clients, such as plant engineering or mandates involving multiple jurisdictions.

Having worked in the firm’s Hamburg office, he also has special shipping and transport expertise as well as extensive experience in German and international dispute resolution.Christoph joined CMS in 2006 and has been a counsel since 2012. In the same year, he also relocated from Hamburg to Shanghai.

Mr. Yimin (Leo) Liu

Mr. Yimin (Leo) Liu possesses extensive working experience on demand growth and marketing management and has been working as Chief of Staff  at Borderxlab Inc. Prior to that, Leo worked as Vice President of Sales (Greater China) at IMAX Private Theatre , Head of Furniture for German bathroom brand Duravit and as COO for the other German kitchen dealer organization.Leo worked also for several multinational corporations like Accenture, Porsche and Schaffler as Consultant, project manager etc. both in China and Germany. Leo Liu hold the master degree of Computer Science  and bachelor of engineer from University of Stuttgart, Germany.



Yaluo (Sunny) SUN

Ms. Yaluo (Sunny) SUN is working as the General Manager of BRAINFORCE China. She has over 20 years of work experience in CFO and CEO roles as well as in project management.  Most of her professional life she spent in Dalian and Shanghai for various organizations, including the Nobao Renewable Energy Group and other public and private companies. As an entrepreneur she established a Technology start-up company in Shanghai. Subsequently, in 2016, she joined the SOSV China Accelerator Venture Capital firm and has been mentoring Start up founders of portfolio companies.She completed her studies in London with a Master’s Degree and obtained a Stanford Executive Program Certificate in the USA.

Date & Time 日期及时间

18:00 – 20:00, Tuesday, 24 September 2019

Program Rundown 活动流程

18:00-18:30  Registration
18:30-19:30  Presentation&Discussion
19:30-20:00  Networking

Language 语言


Prices 价格

Member : RMB 150
Non-Member : RMB 200

RSVP Deadline 报名截止日期
Please register by September 22, 2019 请在2019年09月22日前登记

Cancellation of RSVP

In case you need to cancel your attendance to the event, please write an email to: at least 24 hours prior to the event. Failure to cancel your RSVP timely will require the payment of a “no show bill” of the full amount stated in this invitation.  You can contact Nini Qi by telephone: 021 5368 1237. For third-party events, the event terms and conditions of the event organizer apply.
如果您要取消出席活动,请在活动开始前24小时写邮件给。如未能及时取消,我们视同默认付款. 若非瑞士商会主办的活动,取消规则请参照活动主办发布的条款。


September 24, 2019
6:00 pm - 8:00 pm



Your Swiss Business Platform in China

SwissCham China has roughly 600 company members. Our Chamber maintains a strong relationship with the Embassy of Switzerland, Switzerland Global Enterprise, Swissnex and Switzerland Tourism. As the representative of the Swiss companies established in China, our goal is to help you to increase your business and visibility, especially amongst the Sino-Swiss business community.

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