SME Panel discussion – New trends in digital marketing – A global & local perspective

Swiss Chamber of Commerce in Hong Kong and Wild at Heart have the great pleasure of inviting you to a roundtable discussion on

New trends in digital marketing – A global & local perspective

 Over the last 10 years digital marketing radically changed the way companies interact and engage with their customers. The proliferation of devices able to access digital media has led to great growth of digital advertising.

Knowing that this is a topic of interest for many companies, the Swiss Chamber of Commerce in Hong Kong is very pleased to propose a presentation & discussion by the company Wild At Heart, a Hong Kong based digital marketing agency. The objective of this event is to learn and discuss about the best practices of online marketing. More specifically the following topics will be discussed:

• Consumers’ habits on the internet, new markets, new trends.
• How to develop a search engine optimized website? 
• How to rank your business on Google?
• What is an efficient content marketing strategy?
• How to setup and manage your business facebook page?
• Which social media platform for your business (Facebook, Linkedin, Instagram, Twitter, Wechat, …)?
• How to manage advertising campaigns on Google and Facebook?
• The importance of monitoring and reporting.

Address:  UBS AG Hong Kong 52/F Two International Finance Centre (IFC 2)

8 Finance Street, Central, Hong Kong

(a pass will be waiting for you at the reception)

 Date:                                 27^th of September 2016

Time:                                 8-10am

Participation fee:            $100 for members / $150 for non-members

Please make cheque payable to “The Swiss Chamber of Commerce in Hong Kong Limited” and send it to Secretariat Address: c/o Abacare 17/F Greenwich Centre, 260 King’s Road, Hong Kong

Registration confirmation will be emailed to you upon receipt of your cheque.

Registration:                 RSVP by Tuesday, 20th Sept 2015

Email: Ms Joyce Yan admin@swisschamhk.org  

Tel: 2524 0590 

 Special Thanks to UBS who will be sponsoring the refreshments.

 Please find more details on the attached flyer.