Demystifying B2B Digital Transformation and the Role of Service and Consumer Experience Leaders

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Dear Members and Friends of SwissCham,

SwissCham is happy to support Finnish Business Council Shangai (FBCS) and is cordially inviting you to join this B2B digital transformation event. Whether you’re right at the beginning or your digital transformation journey, looking to create a seamless buying experience for your increasingly demanding customers, or keen to hear how other player’s game, you now have a chance to learn from those who’ve been there and done that: Fondred Fan, President Assistant, Alibaba, Hanson Wang, Chief Operating Officer Digital, Chief Digital Officer – APAC, Saint-Gobain and Chairman of Shanghai E-commerce Association-Manufacturing Branch as well as Elvis Yang, Managing Director – APAC, M-Brain. Through presentations by our thought-leading speakers, you will learn how to harness innovative digital technologies, track leads better, message effectively, and foster relationships to help your business thrive.

Your SwissCham Team

About the Speakers

Elvis Yang | Managing Director, M-Brain, Asia Pacific Region
Elvis Yang Graduated from Nanjing Institute of Navy Electrical Engineering and then earned an EMBA at Fudan University. He is currently the Managing Director of M-Brain in the Asia-Pacific region. He is responsible for developing and driving the overall Asia business strategy and results across different brands by leading customer development and management, order origination, upsell, revenue management, engagement, delivery leadership, people leadership, knowledge management, and solution development.
Elvis has more than 20 years’ experience in business development and team management. He worked in the IT industry for 5 years in his early career, then stayed in Management Consulting industry for 13 years and now he leads a global Media & Marketing Intelligence company in China. Elvis has a rich experience of business development, managing the practice establishing and achieving sales and profit goals for organization, especially in China/AP region.