As the leading global enterprise in power and automation technology, ABB opened its flagship stores at Tmall (formerly Taobao mall) and Alibaba a few years ago. At the recently held Alibaba Industrial Product Supplier Conference 2013, ABB was awarded ÒThe Best Branded Cooperative Store of Alibaba 2013Ó and was also the only store to receive such honor. With over a century of electrical experience, ABB is now selling quality power distribution products for the home direct-to-consumers through its Tmall flagship store, including the more user-friendly five-hole socket and LED corner lamp with infrared detection. And ABB’s flagship store at Alibaba focuses on Òindustrial consumer goodsÓ and caters to professional users, providing various types of medium and low voltage electrical products, such as the controllable contactors, diversified breakers and handy industrial plugs and sockets. ABBÕs technical experts are available for both online stores to provide guidance so that consumers make the proper choiceÑensuring safe power consumption for all families and industries.
