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Guanzhou Office

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South-West Office

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The Westin Bund Center Shanghai

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The Westin Bund Center Shanghai
Crown Lounge, 5F The Westin Bund Center, Shanghai

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Digital Marketing Insights

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In association with

 

SwissCham Shanghai is delighted to invite you to:
中国瑞士商会诚挚邀请您

Digital Marketing Insights

Tuesday, July 17, 2018
2018年07月17日 星期二
19:00 – 21:00
@The Westin Bund Center Shanghai

Dear Members and Friends of SwissCham,

Navigating digital marketing for your business in China can often be difficult; myriad platforms populate the landscape, trends can emerge and disappear in the blink of an eye, and innovative technologies can be both disruptive and constructive. Yet within this flux, it’s clear that mobile usage continues to increase, social media is more important than ever for business, advertising is on the rise, and consumers are increasingly savvy.

How then, to make the most of digital marketing for your business? Join us and our experts from some of the most renowned marketing and branding agencies in Shanghai as we discuss these issues.

Best regards,

Your SwissCham Team


About the Speaker:

Andrew Kuiler, CEO, The Silk Initiative
Andrew is the founder and CEO of The Silk Initiative, China’s only specialized food and beverage insights-driven brand consultancy. A native Australian, Andrew has managed a global career in leadership positions at large global agencies in Shanghai, New York, and Sydney before carving out his own path with the launch of TSI. With nearly 20 years of experience working with major brands including Campbell’s, PepsiCo, Arla, VitaCoco, Goodman Fielder, Pizza Hut, Unilever, US Dairy, and Mars Wrigley.

 

 

Jerry Clode, Head of Digital & Social Insight, Resonance
Jerry leads social and digital insight at Resonance. First arriving in China in 1994, he is considered an expert in Chinese consumer culture. At Resonance, Jerry has developed SMART, a specific methodology to understand how Chinese digital behaviour is evolving. His current international clients include Tiffany, H&M, Singapore Airlines, Shell and Bose

 

 

Olivia Plotnick, Global Marketing Manager, Brandigo
Olivia is the Global Marketing Manager for Brandigo, a brand and communications agency helping international companies adjust their brand and digital strategy for the China market. Olivia is also on the Board of IPWS – International Professional Women’s Society as the Marketing and Communications Executive and is the Brand and Communications Manager for FitFam, a free fitness community.

 

 

Jessica Miao, Founder, United Media Solution
The entrepreneurial founder of United Media Solution, Jessica is renowned for her social media, communication and strategic skills. With over ten years of digital marketing experience, Jessica has forged an impressive reputation overseas and in her home country, China. It is this skill and strategic foresight that is at the heart of UMS – a company focused on leading overseas brands and businesses to succeed in the challenging Chinese market.

 

 


Date & Time (日期及时间)
July 17, 2018 19:00 – 21:00

Language(语言): English

Program Rundown 活动流程

18:30 – 19:00: Registration
19:00 – 21:00: Presentation

Prices(价格):

Members: RMB220 会员价
Non-members: RMB320 非会员价
RSVP: Please register by July 15, 2018 请在2018年07月15日前登记


Cancellation of RSVP

In case you need to cancel your attendance to the event, please write an email to: events@sha.swisscham.org at least 24 hours prior to the event. Failure to cancel your RSVP timely will require the payment of a “no show bill” of the full amount stated in this invitation. You can contact Nini Qi by telephone: 021 5368 1237. For third-party events, the event terms and conditions of the event organizer apply.
如果您要取消出席活动,请在活动开始前24小时写邮件给 events@sha.swisscham.org。如未能及时取消,我们视同默认付款. 若非瑞士商会主办的活动,取消规则请参照活动主办发布的条款。


Location

The Westin Bund Center Shanghai
Crown Lounge, 5F The Westin Bund Center, Shanghai

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Living with Robots(Member Only)

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In association with

SwissCham Shanghai is delighted to invite you to:
中国瑞士商会诚挚邀请您

Living with Robots (Member Only)

Tuesday, June 26, 2018
2018年06月26日 星期二
19:00 – 21:00
@swissnex China

Dear Members and Friends of SwissCham,

What are the latest state-of-the-art advancements in the field of robotics / AI, and how have things changed since the robots started moving into our own living space a quarter century ago, as the pace of digitalization has picked up rapidly?

Join renowned Dr. Rolf Pfeifer’s insightful talk exploring the hype surrounding the topic of robot and AI in popular media. He proposes that realistic communications and employing the concepts of embodiment are key in coping with the “robotic hype”. Dr. Pfeifer will also introduce his ROBOLOUNGE project, a café / lounge where robots instead of humans take care of the well-being of the customers.

Best regards,

Your SwissCham Team


About the Speaker:

Rolf Pfeifer, sc. techn. ETH, Scientific Advisor, “Living with Robots” Inc.
Visiting Professor, Dept. of Automation, Shanghai Jiao Tong University, Prof. em. University of Zurich
Rolf Pfeifer is currently “Visiting Chair Professor”, at Shanghai Jiao Tong University, China, and he is a scientific consultant for “Living with Robots” Ltd. Moreover, he is co-founder of the National Robotics Center in Switzerland.

He has a master’s degree in physics and mathematics and a Ph.D. in computer science (1979) from the Swiss Federal Institute of Technology (ETH) in Zurich, Switzerland. From 1987-2014 he was professor of computer science at the University of Zurich and director of the Artificial Intelligence Laboratory. He was a visiting professor and research fellow at the Free University of Brussels, the MIT Artificial Intelligence Laboratory in Cambridge, Mass. (US), the Neurosciences Institute (NSI) in San Diego, the Beijing Open Laboratory for Cognitive Science, the Ludwig-Maximilians-University, Munich, the University of São Paolo, Brazil, and the Sony Computer Science Laboratory in Paris. In 2004 he was elected “21st Century COE Professor, Information Science and Technology” at the University of Tokyo. In 2009 he was a visiting professor at the Scuola Superiore Sant’Anna in Pisa, and at Shanghai Jiao Tong University in China and was appointed “Fellow of the School of Engineering” at the University of Tokyo, and in 2016 “Fellow of ECLT”, the European Center for Living Technology in Venice, Italy. In 2009 he started the “ShanghAI Lectures” (at Shanghai Jiao Tong University), a global, fully interactive videoconference-based series on natural and artificial intelligence. From 2014-2017, he was a “Specially Appointed Professor” in Cognitive Neuroscience Robotics at Osaka University. In 2017 he was appointed “Honorary Professor” at the Department of Automation, Shanghai Jiao Tong University. He is also a member of the advisory board of the Mindfire Foundation – “Decoding the Mind for Humankind”.

He is a pioneer of the fields of “embodied intelligence” and “soft robotics” which are now rapidly gaining importance and have already had a decisive impact on the fields of artificial intelligence and robotics. His book “How the body shapes the way we think – a new view of intelligence” has been published in English, Chinese, Japanese, Arabic, and French, and is now considered a classic. He developed the humanoid robot “Roboy”, designed specifically for social interaction, which has attracted world-wide media attention, and he is presently pursuing the “ROBOLOUNGE” project, a venue where robots will take care of the well-being of the customers and where people can experience the future – i.e. they can feel what it will be like to interact very closely with robots in a public space.


Date & Time (日期及时间)
June 26, 2018 19:00 – 21:00

Language(语言): English

Program Rundown (活动流程):

18:30 – 19:00: Doors open
19:00 – 19:05: Welcome Speech
19:05 – 20:00: Lecture by Dr. Rolf Pfeifer
20:00 – 21:00: Networking with wine and food

Prices(价格):

Members: RMB 100 会员价(Member Only)

Please Register Here!

RSVP: Please register by June 21, 2018 请在2018年06月21日前登记


Cancellation of RSVP

In case you need to cancel your attendance to the event, please write an email to: events@sha.swisscham.org at least 24 hours prior to the event. Failure to cancel your RSVP timely will require the payment of a “no show bill” of the full amount stated in this invitation. You can contact Nini Qi by telephone: 021 5368 1237
如果您要取消出席活动,请在活动开始前24小时写邮件给 events@sha.swisscham.org。如未能及时取消,我们视同默认付款.


Location

swissnex China, 22F, Building A, Far East International Plaza 319, Xianxia Road, Shanghai
上海市仙霞路319号远东国际广场A幢22楼

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SCCC Switzerland

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Switzerland Heads Again the Ranking of the Most Innovative Countries

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Marriott Hotel

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Geneva Chamber of Commerce partners with SRCIC to consolidate ties under B&R

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5 July, 2018, Geneva Chamber of Commerce, Industry and Services signed a strategic partnership MoU Thursday in Shanghai with Silk Road Chamber of International Commerce (SRCIC) for enhancing economic and innovative cooperation. Both parties agreed to forge a partnership to boost development in countries along the Belt and Road.

Mr. Vincent Subilia, deputy director-general of the Geneva Chamber, said the agreement would feature a robust catalyst for growth to benefit the chamber members. “Geneva’ s and Swiss’ companies would play a more active role in the Belt and Road Initiative,” Subilia added.

Ms. Tian Xiaohong, deputy secretary-general of SRCIC, said Geneva not only embraced many companies in high-end industries but gathered resources from all over the world as an important international city.

The MoU was one of several agreements signed during a 10-day visit to China by a Geneva business delegation composed of government officials and entrepreneurs.

Source: Xinhua News Agency

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Your Swiss Business Platform in China

SwissCham China has roughly 600 company members. Our Chamber maintains a strong relationship with the Embassy of Switzerland, Swiss Global Enterprise, Swissnex and Switzerland Tourism. As the representative of the Swiss companies established in China, our goal is to help you to increase your business and visibility, especially amongst the Sino-Swiss business community.

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