by swisscham in Culture & Society
The exhibition “Qin – The eternal emperor and his terracotta warriors” closed its doors on 17 November. A total of 318,273 visitors saw the display at the Bernisches Historisches Museum. The exhibition has attracted the largest ever number of visitors to the Museum in Bern. Both the Museum and UBS as the presenting sponsor are delighted with the result and are very pleased to have received such positive feedback from the public. A representative visitor survey showed that 96% of respondents thought the exhibition was either ‘good’ or ‘very good’. UBS supported the exhibition as its presenting sponsor. The visitor survey clearly showed that this cultural involvement of UBS was widely appreciated. “We are delighted to know that the exhibition received such positive feedback. By getting involved in this project we intended to introduce China and its fascinating history and culture to a wider audience – also in view of the fact that China’s role as a trading partner for our country is becoming increasingly more important”, says Lukas Gähwiler, CEO of UBS Switzerland.